Executive Producer_
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Puma 'Cali'

 

‘Forever Extra, Forever Free, Forever Me, Forever Mood’

Fronting a California inspired, over-the-top, EXTRA creative briefing were two of Germanys most recognisable rising musical talents - Dhurata Dora and MEL
Bringing high-energy and distinctive attitudes to the campaign, each talent showcased what their #forevermood looks like. Shot across 2 days in Berlin, Germany.

Zalando X Puma
Cali / #forevermood

Dhurata Instagram
MEL Instagram

Creative Agency: ZMS (Zalando Marketing Services)
Art Directors: Luke Atcheson & Sarah Hegyesi
Account Director: Cynthia Pow
Agency Producer: Marino Coates-Chitty
Production Company: Cascade
Producer (Cascade): Julian Dykmans
Creative Director (Cascade): Lou Andrea Savoir
Director: Laura Vifer
Director of Photography: Marti Herrera
1st AC: Jonathan Ibeka
Sound Recording: Felix Godden
Set Stylist: Lukas Konkalec
Gaffer:
Marcus Lauterbach
Electrician: Vincent Engel
HMU Dhurata: Tali Quindio & Teena Denziger
HMU Melissa: Maria Ehrlich
Styling: Olive Duran
Editing: Sam Templeton
Music Score: Felix Godden
Grading: Lutz Forster
Sound Design: Felix Godden
Talent: Dhurata Dora & MEL

 

Zalando X Puma
Cali / #forevermood 10” with MEL

Zalando X Puma
Cali / #forevermood 10” with Dhurata

 

Zalando X Puma
Cali / #forevermood

Photography: Nick Van Tiem (via Halal)
1st Light Assist: Anton Andalus
2nd Light Assist:
Jean Pastor Guzman
Digi Op:
Stefan Hoeferlich